OpenQ

Marketing

OpenQ for Marketing Banner

OpenQ offers a comprehensive solution for the Marketing Organization.  Our approach focuses on supporting compliance and efficiency at every stage of the key opinion leader (KOL) program life cycle.

KOL Program Life Cycle

Identify - Locate the right KOLs.  Software and data services offerings enable you to segment your KOLS, rank and sort them according to your criteria, examine their influence and affiliations, and much more.

Profile - Get detailed professional profiles for your selected KOLs - including information on publications, trials, affiliations, and more.

Plan - Develop strategies and assign tasks for KOL interactions.  Flexible system supports top-down or bottom-up (field driven) strategies.

Execute - Utilize assigned activities and events, alerts, and workflows to coordinate the day-to-day execution of your plans.

Measure - Use powerful reporting tools to track the progress of your plans.  Measure execution vs. plan.  Evaluate compliance metrics such as off-label inquiries.  Develop your own reports with a flexible ad-hoc reporting engine.

Software Products

Empower IconEmpower your communications

Engage IconEngage effectively with KOLs

MobileQ ThumbnailMobileQ - solutions in the field

Orchestrate IconOrchestrate your events

Research Services

Identify IconIdentify the right KOLs

Profile IconProfile healthcare providers

Analyze IconAnalyze expert relationships